top of page


Navigating the Intersection of AI and Public Relations: Balancing Innovation with Ethical Oversight
Artificial Intelligence (AI) is rapidly transforming the Public Relations (PR) landscape, offering a range of tools that can enhance...


Leveraging Media Channels for Effective Communications: A Strategic Approach
In today’s fast-paced world, crafting a comprehensive communications strategy requires a deep understanding of the different media...


Brand Authenticity for Small Businesses and Owner-Operators
Humour is a great messaging strategy, but only when it's authentic to the brand. Â A successful dentist recently shared his dilemma about...


The Discovery Podcast with Verito
At Verito we have a long history of working with Charities & Not-for-Profits. As the media landscape continues to change, these...


Why Charities Can’t Afford to Ignore the Power of a Unified Media Strategy
Canada's charitable sector is facing a pivotal challenge - while the total value of donations has risen, the number of Canadians donating...
bottom of page